Biston was founded in early 1998 and operates in women's and men's clothing trading. With years of experience in fashion, the company founders always have highest quality as their priority, emphasising on selecting the finest fabrics and materials and on masterful sewing. Along with knowing the Greek market and its needs, Biston soon managed to establish it very own, entirely different style, which is now recognised by consumers.
Our people and colleagues are trained professionals, always well informed on the latest fashion trends. We always operate having the highest value-for-money in mind and we aim at making every purchase a unique experience for our customers.
Biston, characterised mainly by its wide range in men's and women's jackets, launches a collection each season for men and women who want to feel special every moment.
The new collection brings up each person’s personal taste - proving that style can still be our ally in everyday demanding life.
Our new proposals for jackets, vests, synthetic leather, faux furs, sweatshirts, accessories appeal to men and women that love modern lifestyle and feel special. With a wide range of casual, athletic, boutique clothing and accessories, every person can find what best reflects her/his personality in outfits for the office, to go for a walk, go out to a restaurant, do sports. Investing in modern social media, we aim at breaking down the barrier between traditional retail and e-commerce, approaching more and more clients everywhere in Greece and throughout the world.
Biston clothes are available at selected multi-brand stores all over Greece, Cyprus and abroad and our partnership network continually grows. They are also available at our online store www.primefashion.gr.